Press Release Writing

Do you send out press releases time and time again but never seem to make it in to the local press or on to the radio? This half-day course looks at what makes a good story and how to put together a press release that will catch a journalist’s eye.

Aim of course:

To demonstrate how to put together an effective press release.

Learning outcomes:

At the end of this course you will:

  • Appreciate how journalists work.
  • Understand what the media want.
  • Recognise what makes a good story.
  • Know how to put together an effective press release.

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